All Access Lounge is a reoccurring music festival in NYC that takes place before the music festival, Jingle Ball. It stars the top up and coming artists in music each year. My role for All Access Lounge was to create the brand kit, social media assets, credentials, way-finding, and video elements. Worked on asset production for the main festival, Jingle Ball, including but not limited to arena signage, booklets, social posts, and contest web pages.